We perfectly handle your ad strategy & your campaigns

Dead-easy game plan for Marketing or eCommerce director navigating evergreen paid campaigns. We manage push to brand campaigns by implementing strategies, data-driven operations and reportings.

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4.75
Based on 8 reviews

Some of our clients

                       

Why delegate the management of your ad accounts?

                       

Nous fournissons un accompagnement pointu pour vos campagnes paid allant de la stratégie à l'opérationnel, pour être au plus proche de vos objectifs commerciaux. Nous veillons à ce que votre compte soit entièrement géré, tout en vous informant sur ce que nous faisons et sur les performances générées.

                       

01. Economisez vos ressources

Passez moins de temps à gérer vos comptes, nous analysons et actionnons ce qu'il faut pour une croissance saine.

                       

03. Évitez des erreurs

La garantie de ne pas commettre d'erreurs coûteuses si vous n'êtes pas expert de la publicité.

                       

02. Orientez votre stratégie

Nous optimisons les grandes directions de votre stratégie pour améliorer résultats et longévité de vos campagnes.

                       

04. Scalez plus facilement

On gère la reco, son application et les tests pour assurer une amélioration de votre acquisition.

Find your perfect Brand-Channel Fit

  • Rapid experimentation approach identifies the perfect channel fit for your marketing goals.

  • Keep your expenses at a level adapted to the platform's performance and volume possibilities.

  • Gradually accelerate investment at the right moments (timing and step of the funnel).

  • Reach your different targets that connect with the right audiences and drive the results for your brand.

Social Advertising publicité

With the right strategy you can outperform your competitors

By using the right ad targeting on different platforms, a dedicated strategy based on your goals, creating content who drive attention and going deeper into the KPI measurement allows us to get around this challenge. At Becker & Consulting we manage all your ad accounts properly so you can focus on other topics while we are reaching results, faster.

Save lot of time with our senior team

Only senior people with strong strategic and operational knowledge guarantee on-top delivery and save your time with best-in-class process.

Benefit from €100M media investment learning

We invested €100M+ media budget in campaigns, studies & tests on paid channels allowing you to stay ahead of the market.

Optimize short and long-term with our proprietary methodology

Helping campaigns performance in short and long-term with a smarter way to measure your ad delivery / strategy by adding new KPIs layer

                       

More Traffic, More Sales, More Profit 💸

We know that if you are looking to invest (more) in social ads or in search ads, you want results and measurable KPI. At Becker & Consulting we deliver more personalized ads with measurable experiences.

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Join brands we've help to scale within a few months

Strategy

We'll give you the benefit of our media experience based on €100m of investment for a better strategy.

Savoir-faire

A team with strong strategic and operational knowledge to stay one step ahead of the market.

In-depth Analysis

Deeper KPIs to add intelligent measurement on your ad delivery and better manage your campaigns.

Service Level

We aim to respond you in the next hours & guarantee a premium service in all our communication.

Advertising ecosystem evolving

Are your social ads or search ads underperforming as costs climb? Wondering how to improve delivery, lower costs, or increase conversions volume?

One of the biggest challenges is over-saturation! GAFAM are trying to minimize this by creating algorithms that show consumers ads they want to see but this isn’t a perfect science... And many companies are trying to grab people's attention, which is why running a successful campaign is harder than ever especially in a cookieless world.

Gestion de compte et disponibilité

With an account monitoring across various levels

Nobody knows your business as well as you. Shortly after we engage, we conduct a brand immersion session which allows us to truly understand your business and most importantly, your brand objectives. Once we are aware of your objectives, we set and measure the KPIs that really matter to your brand. This ensures that we can achieve real results, gather meaningful data and further optimise your account on a daily, weekly and monthly basis. More than this, we ensure to optimize campaigns on many touchpoints.

01. Strategy

  • KPI definition et objectifs
  • Budget breakdown
  • Improving Quality Score
  • Campaign Objective Strategy
  • Optimizing Manual Bids
  • Automatic Bid Enhancement

02. Targeting & Content

  • Campaigns et ads setup
  • Keywords ou Audience exclusions
  • Audience usage & Improvement
  • Ad Format Development
  • Persuasive Ad Copy
  • Advanced Retargeting Campaigns

03. Experiments

  • Ads & audiences optimisations
  • Split-Testing Ad Content
  • New Beta Releases
  • Surveillance des Concurrents
  • Optimized Dynamic Campaigns
  • eCommerce Feed A/B Tests

04. Measurement

  • Analytical ad reportings
  • Suivi de la pose tracking
  • Amélioration attractivité
  • Cookieless audiences
  • Usage server-side tracking
  • Advanced database matching

Frequently Asked Questions

Need more information? You can find some answers below.

It's fast and spread your message on a broader scale. Paid social or paid search gives you immediate results in terms of increased site traffic and then leads/conversions. It has a highly transparent process of bid placement through which you can easily control ad costs and fine-tune your strategies on the go.

The right professional agency will take a closer look at your existing ad account and define with you the right strategy based on your goal. They will constantly fiddle with ad copy, keywords, audiences, optimize bids, and much more to improve efficiency. Then they will give you full transparency by reporting performances and tell you if your objectives are realistics... or not.

Through PPC or push content your ads are targeted based on specific keywords thus ensuring immediate and consistent traffic that you would not otherwise receive. The ability to set a budget in advance allows you to have a clear ROI plan and makes it cost-effective With Paid Social we allow to push dedicated content on specific audiences and create retargeting strategy to help consumer in their buyer journey.

We mainly use a mix of platforms like Meta, Google or Tiktok to ensure that we get the best out of ad campaigns. We implement Google Workspace and partner technology solutions to monitor, research and give you visibility on your campaigns. Last but not least, we use pre-fill template to save your time when sharing us wording and assets.

Budgets are usually based on planned marketing objectives and investment capabilities. There is no ideal budget suggested and the investment varies as the bidding values or CPM change for industry-relevant audiences/keywords. We will work closely with you to estimate an ad budget that fits your business needs.

If done the right way, a paid media campaign results in the instantaneous generation of leads and conversions for your brand. You'll see the positive changes within the firsts weeks.

It's time to manage your ad account like a boss 🥇

Unlock your potential with Free High Performance Strategy Session.

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